In 2022 we are at the height of our digital age. Today, everything is online. The fact that we have computerized most of everyday life, as well as the job market, a different set of skills, are needed to succeed today. The most lucrative skills you can have in 2022 are tech-related skills as employers today primarily look for and value transferable tech skills in a potential employee.
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Digital Marketing
Digital marketing is a component of marketing that uses electronic devices and digital media platforms to promote products and services. With the constantly rising popularity of online platforms and increasing ad revenues on social media, digital marketing specialists are highly coveted.
Today, the main form of marketing that people are exposed to is digital marketing through advertisements across social media platforms, making digital marketing one of the topmost employed jobs in 2022. Probably one of the biggest perks of specializing in digital marketing is that you don’t need any extra qualifications, you don’t even need a degree, as long as you take a seminar, class, or an internship where you learned the basics of digital marketing, you’re golden.
Due to there being so many different kinds of platforms out there, this profession is highly diverse. You could choose to specialize in any of the following:
- Search engine optimization (SEO)
- Search engine marketing (SEM)
- Content marketing
- Influencer marketing
- Content automation
- Campaign marketing
- Data-driven marketing
- E-commerce marketing
- Social media marketing
- Email direct marketing
IT and Tech Skills
Unsurprisingly, IT and tech skills are so lucrative they might as well be liquid gold in today’s job market. The majority of companies around the world have moved to an online or a cloud-based space. Most of the workforce has also been automated in the recent past. Companies are looking for IT and tech specialists to program, code, create and automate their businesses in this new online age.
Most companies look for specialists in IT automation, AI and machine learning, software development methodologies (DevOps), cloud computing, hackers for proactive security, fintech, connected technologies, parallel computing, and quantum computing. Companies look for employees who are able to continuously update and develop their preferably high-quality software, automate and digitize most processes that do not need manpower, and work on security encryption software to protect the company from being hacked.
Sales
The one skill that stands strong throughout the decades is sales. Sales being a lucrative skill is not new information in 2022. This field is so popular because every industry has some sales roles so it is also a highly transferable skill. Some major recruiters of sales are Amazon, Coca-Cola, Microsoft, Samsung as well as most pharmaceutical companies. Essentially, most companies have some sort of sales division.
In the field of sales, you need to have people skills. Building a varied and loyal clientele is preferred so you need to have excellent communication skills. There is a vast variety of industries you can work for in sales, but the most popular kinds of sales job opportunities with the biggest payouts include:
- Pharmaceutical / medical sales
- IT sales
- Export sales
- Fast-moving consumer goods (FMCG)
- Direct or field sales
- Media and advertising sales
Foreign Language Skills
International businesses and foreign influence on the workforce has been booming since globalization and even more so after the rise of the Internet. It is an incredibly useful skill to know more than one language in today’s society. We live in cities that are highly international and work for companies that probably have foreign partnerships.
In a lot of cases, business parties will need translators who are fluent in multiple languages so both sides can come to a fair and equal agreement without the difficulties of language barriers. Translators are great assets to international companies or businesses that are looking to expand. A translator’s job is to convert one language into another. It can be verbal translation or include written aspects as well, such as proofreading, translating documents, transcribing, editing, and so on.
The most profitable languages you can learn in 2022 are Chinese, Italian, French, German, Spanish, and Arabic, and the more languages you learn, the greater your employability will become. Just as the previous careers that have been described, there is a wide variety of specializations for being a translator. These areas include:
- Commercial
- Educational
- Scientific
- Literary
- Technical documents
- Legal
Video Filming and Editing
This career path is rather new. Before, filming and editing was only highly profitable in Hollywood blockbuster films and productions. But ever since the mid-to-late 2010s, people began filming their lives and putting them online, calling them “vlogs”. Today, five hundred hours worth of video is being uploaded to YouTube every single minute worldwide.
Currently, the fastest way to get famous is by being social media famous. But when you consistently have to upload new quality content on all of your platforms, it becomes a very tedious and demanding full-time job. This is why video filming and editing is one of the most profitable skills to learn today, everyone’s hiring them.
Don’t misunderstand, filming and editing is not just about knowing how to work a camera or how to use the editing software, it is highly demanding work. When you are working with a content creator, creativity is necessary. Content creators don’t only need people who know how to hold a camera and press record, they need people that they can brainstorm with and work with to constantly better their content.
Creative partners will often help in the process of brainstorming, scriptwriting, scheduling, logistics, blocking, filming, and other activities. While Hollywood film and television productions still dominate the field of filming and editing in terms of salary, there are many different types of filming and editing jobs you can work with:
- Film and TV production
- Influencer videos
- Television commercials
- Web commercials
- Corporate videos
- Product videos
- Marketing videos
- Event videos
- Wedding videos.
Graphic/Web Design
With most of the information that people consume today being online, more than 252,000 new websites are being created every single day (that’s about 175 new websites every minute). Due to everything moving online at a rapid pace, most businesses, offices, companies, schools and universities, retail departments, freelancers, and basically any industry that you can think of needs web designers and developers.
While this job is in high demand, if you are interested in landing a job in web design you need to be proficient in things like site navigation, design, and functionality. It is all about creating an exciting user-friendly space. You can always practice your skills with free software such as Canva and take seminars with other web-graphic designers to really master your skill. To be desirable to an employer you should be familiar with software such as:
- Photoshop
- Illustrator
- InDesign
- CorelDraw
- Others
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